I'm Cold Makeup Trend

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Winter is right around the corner, and if you're anything like me and don't like the cold, then you'll love TikTok's latest viral makeup trend #ImColdMakeup.

The I'm Cold Makeup look, which has over 80 million views, gives the appearance of being out on the slopes all day, or just coming inside from a snow ball fight, sans the actual cold.  This look has Hallmark main character vibes, is innocent, cute and leaves you ready for a cup of hot coco with a natural rosy flush.


To achieve this look, you want start with a cream blush that has a rosy hue. I highly suggest SeneGence's BlushSense in the color Cherry.  Place the blush on the apples of your cheeks, then blend upwards.  Make sure to swipe the blush across the bridge of the nose, around the lips, and you can even take it lightly in the creases of you eyes for a pop of color.  Add powder to mattify the look, and finish with a matte lip color or lip tint. I love using the Cherry BlushSense on my lips for a cohesive look.

Would you wear this trend?

@msrachaelthomas I’m Cold Makeup ❄️ This is an update to the sunburn blush, and I have to admit, I’m digging it! This look has Hallmark main character vibes. Its innocent, cute and I’m ready for a cup of hot coco! #imcoldmakeup #blushtrend #wintermakeuplook #imcoldtrend ♬ Santa Tell Me - Ariana Grande


Products Used:

Foundation: MakeSense Foundation in Dewy

Concealer: Color Corrective Concealer in Fair

Contour: Color Correcting Tinted Moisturizer in Deep

Powder: Translucent Loose Powder in Light

Blush: BlushSense in Cherry

Eyes: ShadowSense in Sandstone Pearl Shimmer

XO Rachael 

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